Are we being overprotective?

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In my previous post, I spoke about idea killers. Now, since the news of Google vs Microsoft and Apple, I'm starting to wonder if we are being overprotective of our ideas and, more importantly, is it hurting innovation?

On Facebook, I read about people in the intellectual property business referring to patents as "hunting licenses." That seems like an accurate description when you take into account the existence of companies, called non-practicing entities, that exist solely for the purpose of filing patents and defending them (i.e., suing others that may not have done due diligence when launching a product or business or filing their own patents.) I got into the wrong business.

While I have entertained filing several patents on inventions I've thought up, the cost of - or at the very least the time invested into - filing those patents is extraordinary when you take into account the research required in order to avoid infringing on an existing patent. There's something wrong here.

At the 2009 PromaxBDA Conference in New York, I asked Mike Walsh whether he believes that we are being overprotective when it comes to intellectual property and, as a result, are we being left behind? His answer, in a nutshell, was "Yes." Mike specializes in the "digital future" and emerging markets. His presentation, on how working together other countries' consumers are leveraging their collective power, was almost foreshadowing our present economic state. Just look at how the US's GDP growth percentage pales in comparison now to other countries like China, India... even Peru!

I'm no financial expert, so I don't want to digress too far toward what has already been hashed and rehashed by current local news outlets. In a nutshell, I am concerned that if we don't start to come together and share ideas instead of clasping on to them so tightly (like we do now) the negative effects will reverberate well beyond creative.

Let's be clear. I'm not referring to giving away your marketing tactics or ideas on growing your business (although, to a degree, there is value in that.) I'm referring to innovation; Inventions or ideas that can help individuals or society as a whole. It's an "open source" mentality for creativity. Where do we begin to loosen the reigns for the sake of growth? Despite Google's litigation issues, I think Google+ is a big step in the right direction. The term social-network no longer applies. It's an idea-network.

-Anthony

My love/hate relationship with Google

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Perhaps "hate" is a strong word, but the frustrations I sometimes experience with something I "love" can sometimes keep me up at night. Yeah, I'm that passionate about Google. It's not blind Google-love. It's true love. Let me tell you a little about our relationship.

It was love at first sight. I had never seen such a clean, simple layout for a search engine before. They called it Google. I would tell all my friends about it... possibly even annoyed them with it. At the time, I was the new media director for NuLife Entertainment (a concert and club promotion and marketing company, now a record label) and I was tasked with coming up with new creative ideas for marketing and social integration both internally and externally. Google, was the first thing I introduced to the staff. Some of them called it "Goggle," but no matter; Because , they too saw the value in its simplicity and efficiency for getting information. I used to tell them, "If Google can't find it, it doesn't exist."

Eventually, everyone knew about Google and it was no longer my discovery. It became a celebrity and I felt like I was standing on the sidelines at the "red carpet." It also became verb. Part of the lexicon. To "Google" something meant something. My love was growing. It then added other features like maps and I broke it off with both Yahoo! and Mapquest (which kept leading to a dead end... sometimes literally.)

I remember Leo Laporte on ZDTV talking about this much buzzed about (foreshadowing?) free email called Gmail. I thought the name was silly, but I wanted an invitation so badly. After all, everything stopped when "Call for Help" and "Screen Savers" came on (just ask my then-girlfriend, now-wife, Marivel) and I was Google's first love! I deserved an invite. When the invite finally came, I was positive I wanted to marry Google. And so I fully committed myself to it, dumping my first web-based email account, Hotmail (besides, little did I know that Hotmail would soon cheat on me with MSN and things would never be the same again.)

It was a marriage made in heaven. Over the years our love continued, but not without some compromises. Yes, it was great that I can now have a great spam filter, never-before-seen threading of emails, accurate directions, and many, many more functions all in one account. But something didn't feel right. Google was growing up faster than I was. I tried to keep up. I signed up for AdSense, AdWords, Google Reader, Google AnalyticsGoogle Profile... heck, I even let Google handle my domain's emails and showed everyone else how to do the same (at this point I wasn't concerned about exclusivity.) I jumped on board with Google Voice... it literally had a hold on me.

Recently, however, I've become disillusioned, because of its last two additions - Google Wave (I want to love it, but don't know how) and now, Google Buzz (which seems to be just that.) It felt like an abusive relationship; I did everything to avoid getting a Google slap or, worse, being dumped by Google altogether. But when I recently changed my Google profile, only to learn that by doing so I can no longer access my Waves, it became apparent that I was headed for heartbreak. When I signed into Youtube, only to be forced to sign in with my Google/gmail account, I felt like I was being manipulated. Nonetheless, I was hopeful at first, because I truly wanted to believe that this was the first step to consolidation. But it wasn't. And when I signed up for Buzz, and it created yet another Google profile for me (the one I was trying to get initially but it refused to let me use - AnthonyMendez) I knew it was now giving me the run around.

I still have my AnthonyVO.com email with Google Apps, but some services require I sign in with my gmail account instead. I can't move from one service to the other without having to separately log in to that service. It's giving me a headache.

Why, Google? Why? I want to continue to love you, but you keep shutting me out!

Heartbroken,
Anthony Mendez